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Kampus offers advertisers the possibility to introduce their brands to university students by placing their stands inside university campuses. Stands not only increase brand awareness among students, it also allows face to face information exchange with consumers and potential consumers. Stands inside universities are also a great opportunity for sampling or new product launches.
The second alternative field marketing tool proposed by Kampus to its clients is CampusPack, the only cooperative sampling package available in Turkey. Kampus distributes these packs every fall and spring terms. Approximately 10 distinguished brands participate to each distribution of CampusPack with their samples or promotion materials.
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